The holiday season in Australia is a time of celebration and gift-giving, beach days, BBQ’s and good times. However, it's also a season known to generate a significant amount of waste, from wrapping paper to disposable trinkets and poorly thought out novelty items.
Say good riddance to these old practices and hello to a smarter approach to client and employee appreciation gifts this year! Embrace the growing awareness placed on the importance of sustainability, and opt for eco-friendly gifts and celebrations.
With a specific focus on branded promotional items for the Christmas and holiday season, All Branded Group is proud to share a wealth of sustainable promotional products perfect for the gift-giving season ahead.
Sustainability in Gifting
Sustainability has become a core concern for many Australians. Highlighted in The 2021 Climate of the Nation Report, that found an all-time high of 75% of Australians are concerned about climate change (and growing). This shift in mindset extends to holiday gifting, with a rising interest in eco-friendly presents, recyclable crafts and minimal waste celebrations. With a focus on brands that make the process more simplified, there has been a notable shift towards products and packaging that lead the way to a greener future.
Branded Promotional Items
Branded promotional items have long been a popular choice for businesses to spread holiday cheer while promoting their brand. However, like their consumers, companies are increasingly recognizing the importance of aligning their promotional products with sustainability values. With that in mind we thought we would explore some of our top sustainable promotional products your brand can feature this Christmas/Holiday season.
Reusable Drink Bottles
In Australia, approximately 373 million plastic water bottles end up in landfills every year. A crushing statistic with a simple fix. Reusable drink bottles!
A reusable drink bottle is an excellent promotional item and gift, especially in the midst of an Australian summer! Incredibly on trend, reusable drink bottles offer versatile branding real estate and mobile brand awareness. All while significantly assisting to reduce the amount of wasted single use plastics filling our lands and seas. With a huge range of branding and customisation options, companies are able to personalise each bottle to make them the perfect gift. Built to last for years to come!
While we could boast about 100s of styles and brands of bottles we supply, we’ve managed to whittle down our selection to bring you our top 3 trending drink bottles:
Did you know that we also offer co-branding opportunities with Australia's much loved Frank Green and Blem Beach Accessories drinkware? Contact us for more information.
Reusable Coffee Cups
Australians love their coffee, but the disposable cups they come in contribute to significant waste. With an estimated 1 billion disposable coffee cups being used each year in Australia alone (that’s approximately 2,700,000 paper coffee cups thrown out every day!!).
Reusable coffee cups and tumblers are an eco-friendly solution that not only reduces waste but also promotes a culture of sustainability. Often even saving the user money, branded reusable cups are a gift that keeps on giving, adored by coffee,tea and hot chocolate drinkers alike.
Used on a near daily basis by most, not only are these cups a thoughtful and well appreciated gift, they offer your brand excellent exposure on a consistent basis. A real win-win(win!), reusable coffee cups benefit you, the recipient and the environment!With so many different styles available in a huge range of eco-conscious materials it’s hard to choose just a few to share! But if we had to pull a couple aside, we would recommend:
- The versatile Vienna Eco Coffee Cup (available with a cork, RPET or silicone band)
- The no spill, Wheat Straw PP Cup2Go Eco Coffee Cup
- The Stylish Valetta Double Wall Cup, or
- The premium, Swiss Peak Elite Copper Vacuum Mug
Bamboo/Wheat Straw Technology
If you’re looking for something a bit different, bamboo and/or wheat straw technology products, like wireless chargers, are a fantastic addition to the list of sustainable branded gifts you can give this year. As more Australians rely on electronic devices, the use of bamboo and wheat straw materials for technology accessories helps reduce plastic waste without hindering the creature comforts we’ve become accustomed to.
These products are not only a greener choice to the previous models but are also stylish and functional. Serving a practical purpose in our modern age, technology based gifts are appreciated by a broad spectrum of individuals, across all ages. Some of our favouritres include:
- Norfolk Wheat Straw and Cork Wireless Eco Power Bank
- Natura Limestone and Bamboo Bluetooth Mini Speaker
- Arc Bamboo Wireless Charger (square or round)
Wooden and Slate Cheese Boards
The holiday season in Australia often involves gatherings and feasting, making wooden and slate cheese boards an ideal gift for this time of year. These boards are not only beautiful but sustainable, making them a memorable and appreciated keepsake. Providing a touch of luxury with an eco-conscious twist. Responsibly sourced and/or produced timber, bamboo or slate chopping boards, platters and grazing boards are sure to be appreciated time and time again.
We’re personally drooling over:
In addition to selecting eco-friendly promotional products, businesses should also pay attention to sustainable gift packaging. Sustainable gift packaging not only enhances the overall eco-friendliness of your gifts but also leaves a lasting impression on recipients who appreciate environmentally conscious choices. Here are some sustainable gift packaging options that your business can consider:
Custom Cardboard Gift Boxes:
Custom cardboard gift boxes are an excellent choice for packaging your branded gifts. The cardboard used is biodegradable, recyclable and printed using renewable energy, making it a sustainable option. These boxes can be customized to match your brand's identity and the occasion. Too easy!
Reusable Cotton or Jute Gift Bags:
Jute or Cotton gift bags are durable, reusable, and eco-friendly options. They not only provide a stylish presentation but can be reused by recipients and businesses for various purposes, reducing the need for disposable packaging.
Reusable Cotton and Jute Wine Bottle Bags:
If you're giving wine or other bottled gifts, consider using these cotton and jute wine bottle bags. These bags are available to brand on a base of white, natural or black and can be reused for future gifting or as a stylish accessory.
Kraft Paper Bags and Cardboard Tubes:
Kraft paper bags and cardboard tubes like the drink bottle gift tube are versatile and recyclable options for gift packaging. They are available in various sizes and can be customized with your branding and message.
A Jolly Season with Sustainable Gifting
This Christmas/holiday season, consider sustainable gifting options that align with Australia's commitment to environmental conservation. Promotional gift items such as reusable drink bottles, coffee cups, technology gadgets made from eco materials, and wooden and slate cheese boards not only spread holiday cheer but also contribute to the growing movement toward sustainable living. Make a positive impact by choosing eco-friendly branded promotional items and packaging for your business (and encourage others to do the same).
Great for your brand and for the planet!